We Built This For Dhunna Capital

A complete accredited-investor acquisition funnel for the Dhunna Capital Sunbelt multifamily program. Landing page, four static ads, six ad copy variations, and a 5-minute VSL.

You have a credible eight-property portfolio, 1,435+ apartment units under management, three Managing Partners with a combined 50 years of real estate investing experience, and an in-house mortgage brokerage that most mid-market sponsors cannot match. But the public-facing acquisition funnel is a generic "Invest Now" button pointing at a portal login. We built the open funnel to sit in front of it, matched to your navy and blue brand, ready to review in under ten minutes.

1 LP PageSingle-Intent Landing Page
4 AdsStatic Creatives · 1080x1080
6 Copy SetsFacebook Ad Variations
5:20 VSLInvestor Briefing Script
The Gap We Identified

Three things your current public funnel is not doing yet.

We went through dhunnacapital.com, the cashflowportal sign-up flow, and the "Invest Now" path the way an accredited investor sourcing a new multifamily sponsor would. Here is what is missing.

01
No LP Landing Page

No single-intent accredited-investor page

A prospect who clicks on a Facebook ad or a cold-outreach link lands on the homepage, which is built for brand impression, not conversion. There is no page that opens with the program thesis, walks through the portfolio, shows the terms, and funnels to a calendar booking in one scroll.

02
No Ad Creative Deployed

No static creative set running the proven angles

The family-legacy story, the in-house mortgage brokerage moat, the 8-property Sunbelt portfolio, and the 28-year track record are all positioning angles that perform in accredited-investor acquisition. None of them are currently running as static ad creative in a visible campaign.

03
No Warm-Up Briefing

No 5-minute VSL for warm opt-ins

A warm lead who provides an email is sent to the portal sign-up flow rather than to a direct investor briefing from Kanwaljit. A short, first-person VSL explaining what the program is buying, why now, and what the terms look like is the single highest-leverage asset for converting warm interest to a booked intro call.

Deliverable 01 · Landing Page

Single-intent LP landing page for the active multifamily program.

A dedicated investor page that walks an accredited LP from the first-touch ad straight to a booked intro call, so every dollar of paid-social spend lands on a page built to convert into the 506(c) program.

Open live page →
dhunna-capital-landing-nr7ffaerr-ziyadahmed-3152s-projects.vercel.app
Deliverable 02 · Static Ad Creatives

Four 1080x1080 static ads covering the four strongest positioning angles.

Four ready-to-run Facebook creatives that put the Dhunna Capital track record directly in front of accredited investor audiences on Meta, so you can start filling the 506(c) intake pipeline the week they go live.

Dhunna Capital ad 01: active Sunbelt multifamily program
Ad 01 · Active Subscriptions
Sunbelt multifamily. Cash-flowing today. Family-operated since 1996.
Lead creative built around the active 8-property portfolio and the 506(c) open program frame.
Dhunna Capital ad 02: family office legacy
Ad 02 · Family Legacy
Three Managing Partners. One family. Fifty combined years in real estate.
Moat creative for cold-traffic acquisition. Leads with the rarest asset in the multifamily sponsor market.
Dhunna Capital ad 03: in-house debt expertise
Ad 03 · In-House Debt
Every multifamily deal backed by $100M+ in PE loans deployed in-house.
Defensible operating moat creative. Most syndicators cannot make this claim.
Dhunna Capital ad 04: Sunbelt portfolio
Ad 04 · Portfolio Map
Eight assets across the Sunbelt. Florida-anchored. Cash-flowing today.
Portfolio proof creative. Anchors every claim in named properties and unit counts.
Deliverable 03 · Ad Copy

Six Facebook ad copy variations, each targeting a different investor motivation angle.

Six ad copy variations paired with the creatives above, each targeting a different accredited-investor motivation so the program keeps finding new LPs as audiences fatigue over a full 90 day test cycle.

Variant 01 — Active Subscriptions

Sunbelt multifamily program currently open to accredited investors

Accredited Investors: Dhunna Capital is a family-operated Sunbelt multifamily sponsor currently accepting subscriptions from accredited investors into an active cash-flowing program across Texas, Florida, North Carolina, South Carolina, Arizona, and Georgia, with a 3 to 5 year target hold, 506(c) structure, K-1 tax treatment, and eight properties already under management covering 1,435+ named apartment units plus a Class A trophy office in Scottsdale.

The three Managing Partners have 28+ years of combined real estate investing experience, CO-GP and LP positions on 2,150+ doors, $100M+ in private equity loans deployed over the past 18 years, and historical investor returns "often in excess of 15%" across prior offerings.

Book a 15-minute intro call with the Dhunna Capital investment team to review the active portfolio and request the PPM.

Headline Sunbelt Multifamily · Subscriptions Open
Description 506(c) multifamily program · 8 active properties.
Accredited Investors Only. Past performance is not indicative of future results.
Variant 02 — Family Office Legacy

Family-operated multifamily sponsor with 28 years of acquisitions

Accredited Investors: most multifamily syndicators are two years old and three deals in, and Dhunna Capital is the opposite, a family-operated sponsor with 28 years of real estate investing behind the lead Managing Partner, three Managing Partners all drawn from the same family, 29 years of real estate brokerage experience across the principal group, and 2,150+ doors held as CO-GP and LP over the full arc of that history.

The program acquires cash-flowing multifamily in six Sunbelt states and holds each asset for a target 3 to 5 years, with agency or assumable debt structured by the firm's own in-house mortgage brokerage rather than outsourced to a third party, which most mid-market sponsors cannot do at all.

Book a 15-minute intro call with the Dhunna Capital investment team to review the active program.

Headline Family-Operated Since 1996
Description 28 years of multifamily · 2,150+ doors · Three principals.
Accredited Investors Only. Past performance is not indicative of future results.
Variant 03 — In-House Debt

Every deal capitalized by the firm's own mortgage brokerage

Accredited Investors: every multifamily deal Dhunna Capital closes is capitalized by the firm's own in-house mortgage brokerage, which is rare in the middle-market syndication space and which shapes how every rate buy-down, every assumption, and every refi event gets engineered across the portfolio, with $100M+ deployed in private equity loans over the past 18 years and $45M+ deployed in the last 24 months alone.

All three Managing Partners are active mortgage brokers, one of them founded RK Mortgages, and the firm's debt pricing and lender relationships sit inside the acquisition team rather than on the other side of a broker fee.

Book a 15-minute intro call to review how the debt structure is engineered on the active Dhunna Capital multifamily program.

Headline Debt Structured In-House
Description $100M+ PE loans deployed · 3 broker principals.
Accredited Investors Only. Past performance is not indicative of future results.
Variant 04 — Sunbelt Portfolio

Eight active assets across six Sunbelt states, Florida-anchored

Accredited Investors: the Dhunna Capital portfolio is eight active properties concentrated in the six Sunbelt states with the strongest net in-migration of the past five years, including a 456-unit mid-rise on the New River in Fort Lauderdale, a 346-unit riverfront mid-rise in the Miami Health District, a 260-unit high-rise rooftop-pool asset in Fort Lauderdale, a 236-unit 2020-vintage garden-style community in Tarpon Springs, a 137-unit value-add in North Charleston, and a Sunrise asset with a $5.8M upgrade program underway.

Every asset is cash-flowing at the date of this briefing, every asset is modeled against a conservative 2019 cap-rate reversion on exit, and every asset was acquired with the in-house debt team structuring the capital stack.

Book a 15-minute intro call to review the full portfolio with the investment team.

Headline 8 Active Sunbelt Multifamily Assets
Description Florida-anchored · 1,435+ units named · Cash-flowing.
Accredited Investors Only. Past performance is not indicative of future results.
Variant 05 — Canadian Investor Program

U.S. Sunbelt multifamily with a dedicated Canadian intake program

Accredited Investors: Dhunna Capital is one of the rare U.S. multifamily sponsors with a dedicated intake and tax-structuring program for Canadian accredited investors, which most U.S. GPs cannot accommodate because the cross-border K-1 and withholding mechanics sit outside their operating capacity, and which gives Canadian allocators direct access to U.S. Sunbelt multifamily yield without having to run their own U.S. tax vehicle.

The active program covers eight cash-flowing multifamily assets across Texas, Florida, North Carolina, South Carolina, Arizona, and Georgia, 506(c) structure, 3 to 5 year target hold, K-1 partnership treatment with U.S. depreciation and cost segregation, and dedicated Canadian investor onboarding.

Book a 15-minute intro call to review the cross-border structure with the investment team.

Headline U.S. Multifamily · Canadian OK
Description 506(c) active · Cross-border tax structuring built in.
Accredited Investors Only. Past performance is not indicative of future results. Consult your cross-border tax advisor.
Variant 06 — Track Record

28 years. 2,150+ doors. Historical returns "often in excess of 15%".

Accredited Investors: the lead Managing Partner at Dhunna Capital has been acquiring real estate for 28 years, holds CO-GP and LP positions on 2,150+ doors across the principal group, has placed $100M+ in private equity loans over 18 years, and has delivered historical investor returns "often in excess of 15%" across prior offerings, which is the operating base from which the active Sunbelt multifamily program is being deployed.

The active program acquires cash-flowing multifamily across Texas, Florida, North Carolina, South Carolina, Arizona, and Georgia, under a 506(c) structure, with a 3 to 5 year target hold and K-1 partnership tax treatment.

Book a 15-minute intro call to review the track record and active deal pipeline with the investment team.

Headline 28 Yrs · 2,150+ Doors · 15%+ Historical
Description Sunbelt multifamily · 506(c) · PPM on call.
Accredited Investors Only. Past performance is not indicative of future results. Historical return commentary references prior offerings managed or co-sponsored by the principals.
Deliverable 04 · VSL Script

A 5-minute investor briefing in the voice of Kanwaljit Dhunna.

A ready-to-record 5-minute investor briefing that carries the Dhunna Capital story from hook to booked intro call, so warm leads who land on the page watch one video and arrive on the call already qualified.

Read The Full Script →

If it lands, the next step is a 15-minute call.

We walk through how the funnel deploys against the active Dhunna Capital multifamily program, the paid media pacing, the tracking, and the handoff to your investment team at the calendar-booking stage.

Schedule 15-Min Call →